Customer Research For SEO (Overview)

Google regularly updates its algorithm to enhance the relevance and quality of search results. These updates can affect a website's ranking and the way businesses approach SEO. Staying informed on these updates is crucial for maintaining a strong presence in the search results and providing a positive user experience.

To improve your website's ranking in search results, focus on SEO factors like keyword research, high-quality content, technical optimization, inbound links, performance monitoring and analysis, content updates, and mobile-friendliness and user experience. These steps can increase your website's visibility and attract qualified traffic.

To improve your website's ranking in search results, conduct keyword research to identify relevant keywords and incorporate them into your content in a natural way. Also, create high-quality, relevant content that provides value to your users.

Creating high-quality, relevant content for your website is important because it helps to improve the ranking and visibility of your site in the search results, attracts more qualified traffic, and provides value to your users. Here are a few tips to get you started.

Building high-quality inbound links takes time and effort, but it is a crucial part of any SEO strategy. By following these tips and continually creating valuable, informative content, you can gradually build a strong link profile and improve your search engine rankings.

By addressing your website's technical SEO factors, you can improve your website's performance and appeal to both search engines and users.

Structured data, also known as schema markup, is a technique used to add additional information to a website's HTML code that helps search engines understand the content of pages. It can increase the visibility and engagement of pages in search results and drive more traffic to a website.

Get the most effective small business website design with this comprehensive guide. Learn the importance of website design, key elements to include, and tips for creating a user-friendly, professional website that generates leads and increases sales for your small business.

Learn about the importance of Local SEO for your business and how to optimise your website, business listings and social media to increase visibility in local search results and drive more customers to your store or office

Learn how to optimize your Google My Business listing to increase visibility and reach potential customers with tips on verifying your listing, adding photos and videos, encouraging reviews, monitoring analytics and using Google Posts

Learn the importance of SEO competition research and how to analyse your competitors' strategies to gain valuable insights and improve your website's visibility and ranking.

Is WordPress right for you? Learn the pros and cons of using WordPress for your business website, including ease of use, flexibility, cost-effectiveness, but also be aware of potential security risks and limitations

Webflow is a website design and development platform that offers a high level of customisation and design flexibility, but it also has limitations such as scalability and cost. Weigh the pros and cons before deciding if it's the right choice for your website.